Pfizer Canada Launches a New Viagra “Confession” Commercial

The new Pfizer Canada ad for Viagra, created by Taxi Canada, shows a wife busy with redecoration while the husband confesses: “Redecorating was ruining our lives…”

But what does redecorating have to do with Viagra? Well, market research showed that many couples who lack intimacy fill it up with redecoration instead. “So I tried Viagra, and my redecorating practically disappeared,” the husband concludes.

However, what the ad suggests is not always true. Viagra cannot create intimacy or love for you. The drug can only help with the “mechanical” part of love, but to have closeness back in your relationship you have to do more than just pop a pill. You have to sit down, talk, listen, care, do, change, etc.

Anyway, here’s my personal opinion of this new commercial:

Funny: No.
Creative: Not really.
Makes sense: Only to those who do not know what love is.

I think Pfizer has had/can do better commercials than this one. Anyway, please watch the video below and write your own opinion/comment about it.